The AMA Foundation, Inc., strongly believes in the need and shares in the mission to create and provide a safe, nurturing and loving environment where children can develop and realize their full potential and become productive members of society.

With this belief, the AMA Foundation, Inc., supports the Bantay Bata 163, a well-recognized social intervention program of ABS-CBN Foundation for the abandoned and abused children under it’s care, in the pursuit and commitment to uplift the Rights of Filipino Children.

Bantay Bata 163, a media-based intervention program that provides a holistic approach in the rescue and rehabilitation of abused children, plays a vital role in creating public awareness on the issues surrounding child abuse.

Towards this end, the AMA Foundation and the AMA Education System, as part of its corporate social responsibility, supports the fund drive of Bantay Bata163, through the placement of Bantay Bata 163 Coinbank inside all AMAES Branches nationwide.

The AMA Foundation shall centrally receive for, distribute to and collect the Coinbanks from the AMAES branches, namely:

AMA Computer University
AMA Computer Colleges
AMA Computer Learning Center
AMA International Institute of Technology
ABE International College of Business and Accountancy
AMA Basic Education (Primary, Intermediate and Secondary Education)
St. Augustine School of Nursing
Norwegian Maritime Academy

The AMA Foundation shall also explore further possible synergies with the ABS-CBN Foundation in other areas, including but not limited to scholarship programs.